Headless and composable
Pertento for commercetools
The storefront takes the tag, the SDK decides what the API returns, and one visitor stays one visitor across both.
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commercetools has no storefront of its own, so there is nothing platform-specific to install into: the tag goes wherever your front end renders its head. The more interesting half is the backend. Pricing, search ranking and promotion logic are all settled before a page exists, and those are tested with the SDK from your own services. Both halves read the same assignment, so a visitor who gets variant B from the API also gets variant B on the page.
How it connects
- Add the tag to the head of whichever front end renders the storefront.
- Call the SDK from the services that build the response.
- Share one stable visitor identifier between the two, or the split will drift.
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