Analytics and tooling
Pertento for Matomo
Exposures sent to a Matomo instance you host yourself, so experiment data never leaves infrastructure you control.
One script tag · 0.9 KB loader · no cookiesAll integrations
Matomo is the usual choice when analytics has to stay on your own infrastructure, and Pertento fits that without weakening it: exposure events are sent to your Matomo instance as a custom dimension, and nothing about the experiment requires a third party to hold the data. Results can then be read in Matomo alongside the rest of your reporting, and read in Pertento with the statistics attached. Both are counting the same events.
How it connects
- Set the custom dimension Matomo should record the variant against.
- Send exposures on assignment, so the dimension is set before any conversion.
- Segment Matomo reports by that dimension to read outcomes per variant.
More in Analytics and tooling
All integrationsGA4Forward the experiment and variant a visitor was assigned, so every GA4 report you already have can be segmented by the version they saw.How it connectsPiwik PROConsent-aware analytics with the variant as a custom dimension, which suits regulated and public-sector sites.How it connectsAdobe AnalyticsThe variant lands in an eVar or a prop, so outcomes can be read in the reporting the business already trusts.How it connects